Who Are You Calling Small?
Presented by Paul Weber, Entrepreneur Advertising Group (EAG)
January 6, 2010
8:30 to 10:30 am
What can you learn to market your small business in just 2 hours? A lot when you have a structured road map to follow. Paul Weber of EAG will lead you through a tactical planning guide to help you improve your brand message, better target your customers, build greater awareness, increase sales, and retain customers.
Learning Objectives:
Identify your unique brand position and competitive differences
Build targeted prospect lists and customer profiles
Create stronger awareness with affordable advertising and creative strategies
Improve the sales process and close more customers
Retain and upsell your customers by creating more loyalty
Paul Weber is the "Chief Entrepreneur Officer" of EAG, having spent more than 20 years in marketing. Weber is deeply engaged in the small business community as a coach for the Kauffman Foundation's FastTrac program, a consultant for the UMKC Small Business Development Center, and teaches entrepreneurial marketing at KU.
This session will be broadcast simultaneously as a webinar. Register for the webinar component for $25 and invite staff to attend with you for no additional charge.
Webinar registrations must be received prior to 3pm on January 5th.