Brain Food - Marketing to Your Brain CANCELLED
Name:
Brain Food - Marketing to Your Brain CANCELLED
Date:
June 9, 2010
Time:
11:45 AM - 1:00 PM CDT
Event Description:
This session has been cancelled.
Marketing to Your Brain
Presented by Allen Clouse, Nimlok - Kansas City
June 9, 2010
11:45 to 1pm
Allen Clouse will teach you how to understand human nature as it relates to marketing. Join us to learn about multi-sensory branding and why it works, memory and what makes your messages stick, and how to capitalize on innate tendencies towards irrational behavior.
Learning Objectives:
- Learn design concepts that can be utilized in displays that are based upon human nature...such as "prospect refuge" and "priming"
- Learn about the statistical advantage of using movement, scent, and certain types of graphics
- Receive a bookley of trade show/display tips
- Receive a reading list comprised of the best and most useful books Allen has read
Allen is one of the owners of Nimlok - Kansas City and Nimlok Ks/The Design Centre. Allen holds a BS in Business/Finance from Kansas State University. He is an entrepreneur, award-winning salesperson, lifelong student, entertaining speaker, and a voracious reader who lives in Northwest Wichita with his wife Paula and his two children, Dalton age 14 and Elle age 11.
Lunch will be provided by Grandma's Office Catering
